LAS VEGAS, NV – November 14, 2023 – Kindbridge Behavioral Health (“Kindbridge”), a pioneering mental health service provider dedicated to supporting individuals facing challenges related to problem gambling, announced today a comprehensive partnership with U.S. Integrity (“USI”) and ProhiBet, a joint venture between U.S. Integrity and Odds On Compliance. This collaboration marks a significant step forward in the realm of mental health support for athletes.
Designed to safeguard sports integrity and ensure adherence to state-specific regulations, ProhiBet plays a pivotal role in preventing specific individuals such as athletes, coaches, league officials, and administration from engaging in prohibited sports wagering. U.S. Integrity offers wagering monitoring services to stakeholders across the sports wagering ecosystem, while Odds On Compliance is a leading compliance technology and consultation firm in the sports betting and gaming industry.
By combining industry-leading telehealth technology with specialized care for behavioral addictions, Kindbridge Behavioral Health has positioned itself as a premier mental health service provider committed to aiding individuals facing challenges related to problem gambling and other prevalent mental health issues. Kindbridge strives to deliver comprehensive and accessible mental health services, as well as education amongst corporate executives, athletes, academia, policy makers, and peers in clinical counseling.
The innovative partnership between Kindbridge and USI seeks to elevate the ProhiBet product by creating a direct avenue for professional and student-athletes in need of mental health services. At-risk individuals identified by the ProhiBet platform will now be extended access to Kindbridge’s cutting-edge telehealth platform, which seamlessly integrates mental health services, clinical research, and technology to deliver holistic care for behavioral addictions.
Daniel Umfleet, Founder & CEO of Kindbridge Behavioral Health, commented on the strategic significance:
“Aligning with U.S. Integrity is a pivotal move for Kindbridge. Together, we aim to seamlessly integrate integrity and accessibility to mental health services, setting a new standard in scale and support. Our specialized service is designed to address mental health issues commonly faced by collegiate and professional athletes, including problems related to gambling.”
Matthew Holt, CEO & co-founder of U.S. Integrity, added:
“This partnership truly completes the evolution of a comprehensive athlete wrap-around service for teams and leagues. The amalgamation of betting monitoring services, education, and streamlined access to care for athletes represents a monumental stride toward ensuring the enduring integrity of sports nationwide.”
About Kindbridge Behavioral Health
Kindbridge Behavioral Health is a pioneering mental health service provider dedicated to supporting individuals facing challenges related to problem gambling and other prevalent mental health issues. With a mission to provide comprehensive care and accessible resources, Kindbridge is committed to helping people take control of their recovery journey, as well as provide necessary mental health education amongst corporate executives, athletes, academia, policy makers, and peers in clinical counseling. If interested in learning more, please visit www.kindbridge.com or call 1-877-426-4258.
About U.S. Integrity
U.S. Integrity is a leading technology-driven sports wagering monitoring company, providing the highest level of protection against betting-related fraud and corruption. U.S. Integrity’s mission is to grow the legal, regulated, sports betting market by providing solutions that ensure sports betting integrity in every play, every game, and every sport. Supported by investors including SeventySix Capital and Las Vegas Sands, U.S. Integrity partners with a number of the largest professional sports leagues and collegiate conferences in the U.S., as well as licensed sports-betting operators and regulators. U.S. Integrity is based in Las Vegas and New York. For additional information, visit www.usintegrity.com.
About ProhiBet
ProhiBet is a leading provider of encrypted data transfer solutions for the sports betting industry. With a focus on regulatory compliance and data security, ProhiBet empowers sports properties and sportsbook operators to navigate the complex landscape of state regulations related to prohibited bettors. For additional information, visitwww.prohibet.com.
Media Contacts
Kindbridge Behavioral Health
Pat Eichner, GMA Consulting
U.S. Integrity
Scott Sadin, Chief Operating Officer